With iOS 14’s new privacy regulations on the horizon, advertisers and publishers are preparing for what they believe the immediate impacts will be. Hear Nola Solomon, VP, AdSmart Programmatic, Advanced Advertising Products, and Strategy at NBCU; Prashant Upase, Head of Product for Growth and AdTech at Uber; and Liane Nadeau, Head of Precision Media at Digitas, discuss the future of mobile IDs and the consumer experience with moderator Travis Clinger, LiveRamp’s SVP of Addressability and Ecosystem.

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To learn more about LiveRamp and The Trade Desk’s expanded partnership that enhances our Authenticated Identity Infrastructure with the inclusion of Unified ID 2.0, check out this blog (ramp.click/pod-sn-ep4.