Creating A Film Franchise with Demetrius Witherspoon

Released Tuesday, 14th January 2020
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Depending on the depth of your story, the genre, and the world you create with your film you can start a franchise. Demetrius Witherspoon is our guest in Episode 72 of the SBP Podcast Mobile Filmmaking. He is on the Judge Panel for the 9th edition of the International Mobile Film Festival in San Diego in April 2020.
A filmmaker who started out in the music industry and then graphics, developed a great network. When he wrote his screenplay he already had a number of connections he could reach to and soon after, he produced his film. But his imagination and creativity was not limited to a film and a film festival. Demetrius expanded the Submerge film series into a franchise. His franchise includes a card game, action figures, cups, tee shirts, posters, books, shoes and more.
If you are writing your screenplay for your film and you would like to monetize your film, you don’t need to solely depend on distribution. But you do need to create a world and characters that can connect with an audience in a way that excites them. If you think of the superhero movies, they connect with the audience in a way that allows a franchise to be developed.
The popularity of the newest iPhone camera has already stirred the imagination of many creators to make impressive films. The time has come to think beyond the camera and focus on what you will create with it. Your imagination and storytelling skills can enable you to create a franchise from your films which allow you to expand their reach in many creative ways.
Our guest has created a series of films that has a large fan-base. His fans line up to see him and collect his merchandise and collect autographs. He has taken it to Gen Con, Indianapolis, the largest game convention in the United States. Are you ready to create a world with your film that can be turned into a franchise? If you think you need to make feature length films to do that, then listen to our conversation because Demetrius started with a fifteen minute film.
SBP Podcast Mobile Filmmaking: The Voice of Mobile Film™ is for everyone who ever wanted to or is curious about making movies and videos using smartphones.
Follow Demetrius and find out more about his work and franchise:
Facebook - Submerge Universe
Facebook - DV Entertainment Pictures

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Episode Details
1h 13m 54s

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