In today's episode, James Gasteen sits down with his fellow Unaric Co-Founder, Neil Crawford.

James and Neil discuss Neil's journey into the Salesforce ecosystem, building a product in collaboration with your customers, the challenges of building a horizontal product and, in the early days, why it's important to prioritise existing relationships over chasing new opportunities.

If you are a Salesforce ISV founder with an interesting story to tell, we'd love to hear from you. Send us an email to [email protected] and we'll be in touch.