For decades, society has debated the core purpose of a firm: Does it exist primarily to serve shareholders, or should it primarily serve a broader group of stakeholders, including the general public good? In this episode, Joel sits down with Dr

Episode 7: When Goal Setting Backfires (and How to Avoid It) w/ Dr. David Altounian and Dr. Mary Dunn

Nov 16th, 2021 29m 48s

Goal setting is a challenge few companies master. One of the most common dysfunctions is this: Employees get maniacally focused on one goal, but then, when that goal is achieved, everything falls apart. In this episode, Joel speaks to two St. E

Episode 6: How Cognitive Science Can Lead to Organizational Success w/ Dr. Art Markman

Oct 12th, 2021

In his book Bring Your Brain to Work (Harvard Business Review Press), UT Austin professor Dr. Art Markman distills cognitive science and psychology into principles for success—in organizations and careers. As Markman likes to say, we all have a

Episode 5: The Digital-Marketing Savvy CEO w/ Dr. Debra Zahay-Blatz

Sep 7th, 2021 31m 33s

Today, there are over 8,000 digital marketing technologies on the market. The complexity of the landscape—plus daunting terms like AI and automation—makes some CEOs reluctant to dip their toes into the field at all. Good news: Dr. Debra Zahay-B

Episode 4: The State of Remote Work w/ Dr. Leanne Atwater

Aug 16th, 2021 31m 13s

In spring 2020, a huge chunk of the American workforce was abruptly shifted to a new paradigm: working from home. Dr. Leanne Atwater, C.T. Bauer Professor of Leadership and Management at University of Houston, surveyed these newly remote worker

Episode 3: The Economic History of Pandemics w/ Dr. Marianne Ward-Peradoza

Jul 19th, 2021 33m 28s

The word “unprecedented” has been invoked incessantly since the COVID-19 pandemic began. But this crisis does have precedent in history—precedents we can learn from. In this episode, we talked to Dr. Marianne Ward-Peradoza, an expert in economi

Episode 2: Communicating Across Cultures w/ Dr. Elizabeth Keating

Jun 21st, 2021 32m 59s

Dr. Elizabeth Keating is a linguistic anthropologist based at UT Austin and the author of Words Matter: Communicating Effectively in the New Global Office. In this episode, Dr. Keating helps us explore what CEOs should know about the tricky dyn

Episode 1: Should We Care About the National Debt? w/ Jeremy Horpedahl

May 1st, 2021 28m 14s

Jeremy Horpedahl, PhD, is an assistant professor of economics at the University of Central Arkansas. Today, he joins Joel Trammell for a discussion of whether CEOs should be concerned about the United States’ skyrocketing national debt. Public

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