Getting out of a rut in sales performance requires you to optimize your behavior, motivation, energy, and identity. You must make decisions from a place of vision instead of scarcity so you generate certainty, momentum, and the period corrects
2 very different ways to close- advisors create internal pressure for the client to execute and act of their own accord so they can be led and empowered to do the work. Salespeople push with guarantees and external pressure that doesn’t transla