If you’d like the inside running on how to build a super-successful social enterprise from scratch, this episode is for you.

When Daniel and Justine Flynn, co-founders of the Thankyou Group, googled “How to set up a bottled-water company” little did they know that simple Google search would see them become the founders of one of Australia’s most successful social enterprises. This podcast with Justine outlines exactly how they got started, the challenges they faced and the next wave of disruption they plan to unleash upon the retail world.

In this episode, Justine reveals:

• The challenges of building a start up and going head to head against Coca Cola
• How they kept going when they faced overwhelming challenges that would have made even the toughest entrepreneur throw in the towel
• How to successfully leverage the crowd sourcing model to disrupt an industry
• How they got their products onto the shelves of Australia’s top supermarkets when no buyer wanted to know them
• How to leverage a passionate community of supporters to create massive change
• Why they used a ‘pay what you want’ business model for their new book (and how that led to $1.4m in sales)
• How to negotiate the work/family balance

Links to this Episode

Thank You Website

Thank You Facebook Page

Thank You on Twitter

Thank You Instagram

Thank You LinkedIn

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