Welcome to the Selling Smarter Show, a video show for business owners and sales pros looking to sell smarter using LinkedIn. Powered by RevGrow.

In this episode, we sit down with Frank Gustafson, Owner of the local Sandler Sales Training. Frank dives what DISC actually is, the importance of knowing your DISC, but also how to adapt to your prospects DISC! That last tip can help in building trust with your prospects quicker and sell smarter to them, instead of feeling like you are always working against the grain!