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Unpacking innovative growth strategies — with Sam Klemens of The Rollup

Unpacking innovative growth strategies — with Sam Klemens of The Rollup

Released Tuesday, 28th November 2023
Good episode? Give it some love!
Unpacking innovative growth strategies — with Sam Klemens of The Rollup

Unpacking innovative growth strategies — with Sam Klemens of The Rollup

Unpacking innovative growth strategies — with Sam Klemens of The Rollup

Unpacking innovative growth strategies — with Sam Klemens of The Rollup

Tuesday, 28th November 2023
Good episode? Give it some love!
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Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Sam Klemens of The Rollup, a unique and irreverent newsletter about finance. 

Sam started The Rollup less than a year ago. In its short existence, The Rollup has garnered over 14k subscribers and now makes enough revenue for Sam to devote his full-time focus on it—and even hire an assistant. 

In this episode, Dylan & Sam discuss…

  • Sam's Unique Approach to Content: How The Rollup differentiates itself by curating investment information while offering a fresh perspective
  • Subscriber Growth Insights: How Sam went from unscalable strategies to leveraging scalable growth through 
  • Innovative Revenue and Advertising Strategies: How Sam overcame newsletter ad pricing challenges to selling out, and the critical role of analytics in targeting subscriber growth
  • Advice for Aspiring Newsletter Creators: Sam's three biggest success factors for aspiring newsletter publishers
  • Focus on Quality and what's next: How Sam maintains high-quality content with a manageable schedule and his future aspirations for 'The Rollup'
  • ...and much more!


Other Links Mentioned
The Rollup newsletter
Sam on Twitter
Dylan on Twitter

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