In this podcast episode, Rebecca talks about the importance of blogging and how it is good for SEO and the soul. She discusses the role blog posts have in marketing and why they are critical to website promotion efforts.

She reiterates the fact that blogging is designed to positively impact not just business, but it should also help human readers. Focusing solely on revenue will not produce efforts, because the true magnitude of the blog is only reached when posts are written for assisting human readers and website visitors.