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Theresa Lina | 'Be the Go-To: How to Own Your Competitive Market, Change More, and Have Customers Love You For It'

Theresa Lina | 'Be the Go-To: How to Own Your Competitive Market, Change More, and Have Customers Love You For It'

Released Tuesday, 14th July 2020
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Theresa Lina | 'Be the Go-To: How to Own Your Competitive Market, Change More, and Have Customers Love You For It'

Theresa Lina | 'Be the Go-To: How to Own Your Competitive Market, Change More, and Have Customers Love You For It'

Theresa Lina | 'Be the Go-To: How to Own Your Competitive Market, Change More, and Have Customers Love You For It'

Theresa Lina | 'Be the Go-To: How to Own Your Competitive Market, Change More, and Have Customers Love You For It'

Tuesday, 14th July 2020
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In a new episode of the Serve to Lead podcast, author Theresa Lina shares actionable insights on strategy and execution for enterprises aiming for dominant market positions in competitive and emerging markets. She has written a well-received new book, Be the Go-To: How to Own Your Competitive Market, Charge More, and Have Customers Love You […]

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