In this week’s episode of the SIMPLE brand podcast, I talk with Joey Coleman!

Joey’s an award-winning speaker and a customer experience and employee experience design expert. He’s worked with hundreds of companies to help them deliver remarkable customer experiences while dramatically improving their profits.

You may remember ​Joey’s first appearance on the SIMPLE brand podcast when he taught us how to successfully retain and grow our customer base. This time, we discuss his latest bestseller about how to apply those same principles in our own house – ​Never Lose an Employee Again: The Simple Path to Remarkable Retention.

Joey and I discuss what you can do to help your employees feel heard, understood, and valued in their first 100 days and beyond.

Here’s what we discuss:

• Why brands spend more time acquiring and hiring talent versus retaining talent
• Most brands have a gap in who’s responsible for creating a remarkable experience on a new hire’s Day 2 and beyond 
• If we don’t hold our employees’ hands and help them acclimate they’ll leave
• The cost of an employee leaving is 250% of their annual salary
• 45% of new hires won’t make the 100-day anniversary: 4% leave on Day 1!
• When one employee leaves, there’s a snowball effect on remaining employees 
• If you create remarkable employee experiences, your employees create remarkable customer experiences
• Joey’s 100-day 8-phase employee journey to focus on
• You can gauge your employee advocacy by the number of employee referrals you have
• While you’re focused on your new hires’ journeys, don’t forget your existing employees

RESOURCES FROM THIS EPISODE:

• Joey’s site
• Joey’s book - Never Lose an Employee Again
• Joey on LinkedIn
• SIMPLE brand #73: Joey Coleman – Never Lose a Customer Again