Some visitors to your website or social media may not be ready to buy just yet, but that doesn't mean you should just let them leave.

Offering them a lead magnet entices them to sign up for your email list where you can continue to contact them. This allows you to build know, like, and trust with them, making them more likely to buy when they are ready.

Now you don't want to just say, "Hey, sign up for my newsletter!" to get them on your email list, you want to use a quality lead magnet.

I have 28 fantastic lead magnet ideas for you to use to get more sign-ups for your email list.

Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and a lead magnet is smart for your business.

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