Tom gets inspired by a Gary V mention and gets down to brass tax. To be a thought leader and a tribe leader online, you've got to share your wisdom, and share it often. Don't hoard your knowledge!

It's Time To Be Different OR Else

Jun 25th, 2018 9m 32s

It's Time To Be Different OR Else by The SmartAss Marketer

The Riveting World Of Website Analytics

Jun 15th, 2018 6m 7s

A recent interaction with a client has Tom pondering the mystical world of website Analytics. He slams some caffeine, and drops some knowledge for brands.

Getting People's Attention Is The New Currency

Jun 6th, 2018 9m 14s

Getting People's Attention Is The New Currency by The SmartAss Marketer

PLEASE Don't Stop Your SEO

May 31st, 2018 8m 7s

Tom loses his mind when a client wants to stop SEO because they already have ENOUGH leads, thank you very much... Learn why it's never a good idea to stop your SEO efforts.

Stop Comparing Yourself To Others, Like I Do.

Apr 21st, 2018 6m 22s

Do as I say, not as I do. Tom often finds himself comparing his agency to others in town until he receives some welcomed advice from a friend.

The SmartAss Marketer - QUICKIE Go STUFF Yourself - An SEO Rant

Apr 5th, 2018 7m 22s

Tom loses his mind when an 'seo' guy preaches about stuffing your content and titles with keywords to game Google.

The SmartAss Marketer - QUICKIE Stop Chasing Two Rabbits At A Time

Mar 28th, 2018 5m 4s

Tom gets inspired by a quote about chasing two rabbits at a time and discusses how marketers need to focus on a niche to be truly amazeballs.

The SmartAss Marketer - QUICKIE Name It & Claim It - Be The Expert On Social Media

Mar 27th, 2018 6m 45s

Tom gets a little fired up about social media and why it's so critical that brands embrace the notion of thought leadership and start creating content for their target audience.

The SmartAss Marketer - QUICKIE Spring Has Sprung & Your Website Sucks

Mar 22nd, 2018 4m 58s

The SmartAss Marketer - QUICKIE Spring Has Sprung & Your Website Sucks by The SmartAss Marketer

The SmartAss Marketer - QUICKIE Shiny Social Media Objects

Mar 21st, 2018 4m 18s

As marketers we've all been guilty of it, chasing shiny objects SQUIRREL!. Tom drops some advice on how to stay ON TARGET with your social media and content marketing efforts.

The SmartAss Marketer - QUICKIE Empathy & Content Marketing

Mar 15th, 2018 3m 4s

Tom digs deep into empathy and smart marketers get to know their target audience when they create content.

The SmartAss Marketer - QUICKIE Should I Outsource My Content Creation? Hell Yes.

Mar 12th, 2018 7m 49s

Should your business outsource its content creation? You betcha. Tom digs in and explains why.

The SmartAss Marketer - QUICKIE STOP Closing, Start Creating

Mar 9th, 2018 4m 18s

The SmartAss Marketer - QUICKIE STOP Closing, Start Creating by The SmartAss Marketer

The SmartAss Marketer - QUICKIE Websites Are SO Early 2000's

Mar 7th, 2018 4m 46s

The SmartAss Marketer - QUICKIE Websites Are SO Early 2000's by The SmartAss Marketer

The SmartAss Marketer - QUICKIE Content Marketing Inspiration

Mar 6th, 2018 5m 30s

The SmartAss Marketer - QUICKIE Content Marketing Inspiration by The SmartAss Marketer

The SmartAss Marketer - QUICKIE Marketing With Distinction

Mar 5th, 2018 3m 4s

The SmartAss Marketer - QUICKIE Marketing With Distinction by The SmartAss Marketer

Episode 14: You’re Not Too Fancy to Dig In and Do the Work

Dec 6th, 2017 38m 7s

Maybe you need an agency to help with your marketing program. But then again – maybe you don’t. At least not right away. This week we talk about how sometimes the DIY approach is the right one. Props to Gary Vaynerchuk for waking us up to how m

Episode 13: A Chilling Tale of Adventures in Customer Service

Nov 15th, 2017 31m 47s

JT gets a little grumpy when his milk isn't chilled to a crisp 37 degrees. The bad news is that it took weeks for factory-trained technicians to diagnose a problem with his refrigerator. The good news is that warm milk is the inspiration for an

Episode 12: Taking Care of Business – A Millennial Tale

Nov 9th, 2017 42m 22s

Now don't sit there all judgy thinking that's a click-bait title. In this episode, we talk about an experience JT (a defender of Millennials) had recently. And special guest Monique offers her perspective as someone who is technically part of t

Episode 11: Writing Tips, Best Practices, and Other Myths

Nov 1st, 2017 54m 13s

The internet is lousy with articles and Top 10 lists about how you can improve your writing. Tom and JT review some of the most common tips and talk about how they approach writing. Listen, learn, and then decide which ones to ignore. Because u