S.O.B. (Small Owned Business) Marketing
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S.O.B. (Small Owned Business) Marketing
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S.O.B. (Small Owned Business) Marketing
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In this episode of the S.O.B. (Small Owned Business) Marketing podcast we are discussing the importance of email marketing, exploring the top platforms, and tips on how to choose the perfect one for your business.We will be covering topics s
In this episode of the S.O.B. Marketing Podcast, we explore the effectiveness of Instagram hashtags for small business marketing in 2024.Discover whether hashtags still play a crucial role in social media marketing and how they impact your s
Are you currently working on taking the leap from side hustle to full time entrepreneur? If so, you do not want to miss this episode of the S.O.B. Marketing Podcast!In this very honest conversation, we talked with Michelle of Vision Balm about
The word of the week is ✨Authenticity ✨Rae S., owner and designer for The Design Demon, is here to talk branding and how to stay true to who you are as an entrepreneur.Join us as we discuss how being authentic and confident in your branding w
You created an Instagram page with all the intentions of posting and promoting your small business, but that was months ago and you haven't touched it since. DO NOT delete that page! DO NOT give up!This week on the S.O.B. Marketing podcast we
Hey you S.O.B.s (Small Owned Businesses)!This week is all about spring cleaning and what steps you can take to "clean up" your small business.As small business owners, you are busy with your day to day. However, there are some parts of your m
Hey S.O.B.s 👋This week on the podcast we are talking about the Facebook Ads Library (also known as the Meta Ads Library). This is a FREE RESOURCE for browsing currently active social media ads. If you do NOT know about this searchable databas
A podcast can be a great way for your small business to connect with your community and grow a following. However, there is a lot that goes into podcasting, and it might not be the best option for YOUR small business.In this episode we discuss
Hey all you S.O.B.s! This week on the podcast we are talking about the potential TikTok ban and what it could mean for your small business.Will TikTok actually get banned? Who knows - but we want to give you some ideas and action items for you
This week on the S.O.B. Marketing podcast we are discussing Google's new Search Generative Experience (SGE).Google is changing the way we search, which means businesses are going to have to change the way they do keyword marketing, SEO, and bu
Viral videos, trends, and memes - do they help or hurt your small business? This week we are talking about how to navigate meme culture and viral trends as a small business owner looking to gain more visibility.You do NOT want to skip this e
Hey you S.O.B.'s 👋 Who else has a difficult time talking about their small business? Today we are taking our two different personalities (Vivian's extrovert to Chelsea's introvert) and listing ways you can feel more comfortable and confident w
The age old question: Do I outsource or try to handle my marketing in house?In this week's episode we discuss how to decide if it is time for you to outsource (or STOP outsourcing) and what should go into your decision making.PLEASE REMEMBE
Hey S.O.B.'s! This week we are talking about content marketing and how you are likely making too much unneeded work for yourself!While fresh content is ALWAYS good, learning when to reuse, recycle, and repurpose content can help you find succe
Nostalgia - it can be a powerful tool for small business marketing. In this episode of the S.O.B. Marketing podcast, we discuss what exactly nostalgia marketing is and how it can be a powerful tool for businesses.𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍�
Hey you S.O.Bs! This week on the S.O.B. Marketing Podcast we are talking about affiliate marketing, what it is, and whether it is worth your time. As a small business owner, your time is limited.We are going to talk about how you can decide wh
Hey you S.O.B.s! This week we are talking about competition, and whether you should be keeping a close eye on your competitors.There is nothing wrong with looking to your competition for inspiration - but watching what others are doing because
Happy February you S.O.B.'s! This week we are talking about Valentine's Day and how small businesses can make the most of this holiday - without feeling icky about it.Whether you go all in on the holiday, or decide to do an Anti-Valentine's da
Unlock the Power of Guerrilla Marketing for Your Small Business!In this week's episode of the S.O.B. Marketing Podcast, we're diving deep into the world of Guerrilla Marketing. Discover what it is, how it can transform your business, and hear
If you have not started your video marketing journey yet as a small business owner, now is the time. Moving into 2024, video marketing is already an extremely important marketing strategy - and it's only going to get bigger from here. That's wh
What works when it comes to marketing your small business is constantly changing. In this week's episode we are discussing marketing strategies that are going to be HUGE in 2024, as well as ways to go about implementing them. 𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂
In this episode of the S.O.B. Marketing podcast we are talking about segmenting your target audience and how you can go about it.When you segment your already niched down audience, it allows you to PERSONALIZE your marketing to better suit eac
Small business owners - if you are looking to ramp up your marketing in 2024 then you NEED to create a marketing plan. We get it. Marketing plans seem intense, long, and like a lot of work, so we broke it down to its simplest form.In this epis
Lead Magnets: one of the greatest content marketing tools a small business owner can use. But what exactly is a lead magnet?In this episode of the S.O.B. Marketing podcast we talk in depth about what a lead magnet is, why small business owners
As a small business owner, you need to find your COMMUNITY. If you are trying to be everything to everyone - you end up being very forgettable to everyone. Watch this video for our in depth conversation on why you should niche down your small b
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