Meet Stuart

Stuart is the founder and CEO of Waymaker.io, an intelligent business management platform that helps leaders build a better business in 30 days. Stuart is a thought leader in strategy systems and leadership development. As the founder of waymaker.io, he has led the creation of the way makers' leadership curve, a relevant, revolutionary way of building clarity, alignments, and remarkable results in any organization. 

So what are the three keys to growth for any organization?

Well, I would say this is very high-level and very simple. But number one, clarity, number two, alignment, and number three focus. The clarity in the fundamentals of what we're all about alignment in our team, whether it be 1 or 2, or 10, or 20, or 100, or 1000. And focus on the work that really matters, the priorities that matter. And so those three keys; clarity around what business we're really in, and then the alignment of our team around that and the growth of our team. And the focus, only doing the things that matter. We do an awful lot of things often in business that don't matter that much and chews up an awful lot of time. And so our ability to focus is one of them the third key to making a difference.

Why is strategy confusing to regular business owners? And how can they be more strategic leaders?

That's such a good question. It's a big question. You know, I come from the school of thought that strategy is not a set of actions, but rather a position to hold in the market. And that's often confronting to a small business owner, if you Google the word strategy, you're going to get a definition from Google, that says, a set of activities. And in part, it's kind of mostly right, but it's also mostly wrong. And I love how I think it's Professor Michael Porter from Harvard puts it, strategy is not a set of plans that we do. But rather, it's a position that we create or hold inside a marketplace. And that marketplace could be as big as your local neighborhood, or as big as the world. And I think that's the first big distinction to make around strategy. Strategy is a position we seek to be or we are in the market, and clarity of that position is fundamental to establishing the activities, or the other improvements we would make around holding that position. And I think most business owners missed that fundamental first step of saying, this is the position we want to hold on to be or our and, therefore, focus on doing lots of things thinking that strategic, whereas, in reality, you only need to do the things that hold your position.

How can a leadership team use the waymaker leadership curve to scale?

Sure, sure. The loser curve and you can jump onto our website when america.io hit the Learn tab, and you'll find a bunch of resources on there so you can read about it. That gets some get some free resources to help you in your business. The leadership curve works in this simple way. It says, if we want to build market leadership, then we're going to go through several different stages of growth. Think of our organization like a child, the first stage of growth is ideation. Who, what's the idea for this business, which is kind of like the moment a child is born? The as, as an organization goes through those stages of growth, it'll conquer certain skills and set systems. And those, the maturity in the competencies in those skills and systems will allow them to break through those maturity stages, which ultimately increases the value of that organization. So think of a curve from bottom left going to top to right, go to top right, the bottom axis is time. And left-hand axis values, the longer an organization continues to build those skills and systems into maturity, then the higher the value can be created. So long as those skills and systems are generating value toward your end destination. What do I mean by that, if you're a small business owner, maybe you're a one...