Today's podcast discusses remarketing ads or retargeting ads. Specifically, we're going to be focusing on Facebook, however, this also applies to Google or any other ad network that you're on, as long as you have that tracking code on your website, that then tracks what people have been doing with either the ads, or with your website once they get there.

First of all, why should you have retargeting ads for your marketing?

There are five main reasons that I think of when it comes to remarketing ads. These include:

1. Brand Awareness
2. Create more qualified leads
3. Show Your Audience Compelling Content that Aligns with Their Interests
4. Automate and Streamline Upsells and Sales
5. Increase ROI with Retargeting Ads

Read the blog at: https://socialspeaknetwork.com/5-benefits-to-running-remarketing-ads-on-facebook/