Spotify Podcast Trends, Business Podcast Audience Analysis, & More
Released Wednesday, 22nd May 2024
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Spotify Podcast Trends, Business Podcast Audience Analysis, & More
Spotify Podcast Trends, Business Podcast Audience Analysis, & More
Wednesday, 22nd May 2024
Good episode? Give it some love!
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Here's what you need to know for today in the business of podcasting: Spotify publishes trend data, Signal Hill Insights looks at the behaviors of business podcast audiences, PMPs are making a comeback in programmatic, and the Hasbro/Audible deal has produced a Peppa Pig podcast.
Find links to every article mentioned and the full write-up here on Sounds Profitable.
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Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.Join Podchaser to...
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