In this episode of the Space Marketing Podcast, Izzy chats with Nat Brown-Lennox about the marketing profession and how to develop a happy marketing team in a startup environment.She is a brand and marketing leader with over 18 years of global experience in multiple sectors across several industries, including #tech, #finance, #fintech, #cybersecurity, professional services and #aerospace.
ABOUT NATVP of MarketingStay tuned for the company reveal in a future episodehttps://www.linkedin.com/in/nat-brown-lennox-b6181a270/
Chapters:00:01 Welcome01:14 Introduce Nat Brown-Lennox03:30 Marketing definition04:27 What’s new in Nat’s world08:07 The importance of marketing on your team12:17 Marketing is a science and art14:14 Marketing has changed15:34 Creating a happy team19:34 Internal marketing20:50 Perspective of different marketing23:34 Thought leaders26:12 Proper resources and budgeting27:35 Damaging the creative team32:50 AI and Threads36:38 Community and tribes37:32 Using AI as a resource40:37 Threads (NOTE: It will not delete your Instagram - they fixed that bug)43:27 Managing social platforms47:32 Advice for the marketing profession working with a start-up business55:32 Carl Yung’s 12 Archetypes
Links:EVONA Space Staffinghttps://www.evona.com/
#marketingstartups #entrepreneur #business #marketing #marketingprofessional #spacemarketing #marketingteam
ABOUT IZZYIzzy's website - https://izzy.houseAuthor of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible - https://bit.ly/Space-MarketingPodcast host for Space Marketing Podcast - https://spacemarketingpodcast.comOrganizer for Space for Kentucky Roundtable - https://spaceforkentucky.comLearn more about your ad choices. Visit megaphone.fm/adchoices
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More