Join Izzy for a conversation with Julie Bonner, the Director of Communications at Freefall Aerospace. In this informative chat, they explore the fascinating world of satellite and ground station technology, as well as the ins and outs of marketing a space tech company.During their discussion, Izzy and Julie touch on the challenges and successes of working within this space industry. They also underline the significance of having a marketing professional as part of the team, and how this role helps in promoting the company to both the general public and potential investors. Get ready for their conversation as they shed light on the space tech industry and the strategies that drive it forward.

Julie BonnerDirector of CommunicationsFreeFall Aerospacehttps://www.freefallaerospace.com/

Importance of a marketing professionalhttps://www.linkedin.com/feed/update/urn:li:activity:7110315554749431809/

Arizona Technology Council

Paragon - Space Marketing Podcast episode - https://spacemarketingpodcast.com/episode/space-marketing-podcast-with-grant-anderson-ceo-of-paragon

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Arizona State UniversityUniversity of ArizonaShe Tech

CHAPTERS:01:12 Meet Julie Bonner04:24 About Freefall Aerospace07:22 Importance of a marketing professional10:16 Marketing Challenges11:12 Show how it benefits the customers12:04 The other marketing challenge - non-disclosure agreements13:05 Make sure you exist with a consistent brand14:51 Getting your story out, even if it is only to investors15:49 Marketing in the boardroom17:30 Marketing Successes - Creating the brand20:10 Marketing is everything you do21:11 Creative people24:02 Where do you see space in the future?26:27 Final thoughts of the day

ABOUT IZZYIzzy's website - https://izzy.houseAuthor of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible - https://bit.ly/Space-MarketingPodcast host for Space Marketing Podcast - https://spacemarketingpodcast.comOrganizer for Space for Kentucky Roundtable - https://spaceforkentucky.comLearn more about your ad choices. Visit megaphone.fm/adchoices