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Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

Released Monday, 30th December 2019
Good episode? Give it some love!
Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

Why 'Annual and Manual' Audience Data Won't Fly in Modern Publishing

Monday, 30th December 2019
Good episode? Give it some love!
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Some tenants of publishing never change: Know your audience. Give them what they want. But successful publishing today requires more frequent review than the historical "annual and manual" qualification process.

On this week's podcast, find out how Stamats is evolving with the audience-centric publishing and data revolution. Listen now.

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