ProBook is the all-in-one platform for any sports team. It streamlines team management by integrating the Five Pillars of coaching excellence. This includes tracking and fostering athlete development and team culture by centralizing social media, events, profiles, nutrition, film, schedules, communication, and much more. 

However, ProBook has a huge competitor - the gorilla in that space... so how are they wedging themselves in? I discussed their early success and future plans with founder and CEO, Andre Harakas. He outlined how ProBook is positioning their platform to outperform and displace their main competition. He discussed targeting their message via social media and coach ambassadors, and the status of their beta launch. We even talked about how they are already looking to future integration, including AI. 

Topics In This Episode

Offering flexibility to enter the market: replacement of main competitor OR as a companion

Strategic partnership development, including celebrity athletes

How are they gaining market share? Why price point and targeting smaller teams works

White glove customer service: building relationships, networking, and the value of ‘who you know’

What swag are they using?

Andre shares how detailed meeting notes and a Google Form helped their product roadmap

Freemium model coming soon - expanding market reach

Nearly free advertising: offering sporting events and clinics

Plans for AI and emerging tech improvements

Integration versus Self-Build: How does ProBook plan to position itself as it grows?

Contact Info

Website: probooksport.com

Email: [email protected]

Contact form: probooksport.com/contact

Phone: 317.658.4590

Twitter: twitter.com/ProBookSports

Instagram: instagram.com/probooksports/