This episode of Startup Dugout by Dell Technologies features Karthik Jayaraman, the Co-founder & Managing Director of WayCool Foods – an agri-tech start-up that drives social impact to transform India’s food economy. WayCool’s soil-to-sale model uses a tech-enabled supply chain approach that engages with a base of more than 1,50,000 farmers in over 50 regions across India. Karthik opens up about the logistical solutions they employed while scaling up to this point, new learnings about the agriculture sector from on-ground experience, resistance from various stakeholders, and managing a highly technology-dependent business.

If you haven’t already, do check out the other episodes of Startup Dugout by Dell Technologies, a four-part podcast series, bringing you stories of entrepreneurs from India’s biggest tech startups, “That time when…” they overcame challenges and, of course, never gave up. If you’re an entrepreneur that’s forging your path with your dreams, Dell for Startups can help you in your digital journey and transformation. For more details visit https://www.dell.com/en-in/work/lp/dell-for-startups.

This is a Dell Technologies podcast

CREDITS:

Executive Producer: Dell Technologies

Conceptualised & Created by LBB

Host: Sairee Chahal,  Founder & CEO of SHEROES & Mahila Money

Guest: Karthik Jayaraman

This is a Maed in India production.