Marcus explains to Mitch that his target market is mostly new gun owners or considering purchasing a firearm. The main target is people who currently own a gun and want to obtain a concealed carry license.

He has found success with a specific type of marketing program via multiple channels. Marcus is part of groups on social media with an interest in firearms along with posting on his page. Putting up flyers at locations for example that sell guns is another way people contact him to take a class. Of course, word of mouth is another marketing tactic that brings in people. 

To contact Marcus, visit his website at www.firearmmentor.com or emailing him at [email protected]