In a follow up interview, Matt Langan, CEO of L&R Communications and editor-in-chief of GotGeoInt.com, talks about the changes in marketing driven by social media and mobile marketing.
In the first of a two part series, mobile marketing consultant James O'Brien is interviewed by Straight to the Point about how companies can get a mobile strategy started and where mobile marketing is headed.
Jeff Majka sits down with Hank Dearden, the founder of the Capital Cabal, a DC based professional networking group that supports the local technology, marketing and entrepreneurial communities.
Listen in as Jeff Majka sits down with Chad Bockius, VP of Marketing & Product Strategy at Socialware. Socialware provides the industry’s first social middleware platform, allowing you to transform public social networking sites into enterprise
Jeff Majka sits down with Bill Wagner. Bill is the Chief Marketing Officer of Vocus - a leading provider of on-demand software for public relations management, helping organizations of all sizes fundamentally change the way they communicate wit
Listen as Kristin Bockius, the Relationship Marketing Manager for Microsoft's State and Local Government field marketing group, shares her experiences integrating social media into her overall marketing plan.
Jeff Majka interviews Jennie Olson, Director of Marketing for GovDelivery, the world's leading provider of government-to-citizen communication solutions. GovDelivery's Email and Digital Subscription Management solution is a Software as a Servic
Jeff Majka sits down with innovative marketer, Steve Lunceford, to learn first hand how he is integrating social media into his successful government marketing program.Related links:http://GovTwit.com – BearingPoint’s government Twitter dir
Learn how Jean Foster, VP Marketing for BT, used social media creatively to gain market share and effectively compete with Verizon and AT&T using smaller budgets and less staff. Interviewed by Jeff Majka