Well, I hope you enjoyed what you’ve heard in this program.  I know we covered a lot with you.  We talked about the two most common market mistakes that businesses are making.  We talked about eliminating platitudes and implementing a complete marketing system.  We talked about the importance of business innovation and we talked in relative detail about how the Strategic Messaging Formula™ can allow you to craft messages that cut through a cluttered marketplace and cause your prospects and customers to draw the conclusion that they would have to be absolutely CRAZY to work with anybody else but you no matter the price.  

We also gave you plenty of examples and case studies along the way.  Here is the shocking part, believe it or not what you learned is literally just the tip of the iceberg.  Implementing the complete Strategic Marketing Program in its entirety covers every facet of a company’s marketing plan.