Sir Alex Ferguson is a former Scottish football or soccer forward plying his trade in Scotland before becoming Manchester United’s coach in 1986. Sir Alex finished his career in 2013 as the most successful Manager in English Football with a total of 38 trophies. 

SuccessNett host Johann Gerber looks at the key aspects of Sir Alex’s management style and how business owners, entrepreneurs, sales managers and thought leaders can adapt his key focus areas to impact your own business. 

In this episode we look at 9 of Sir Alex’s most influential characteristics: Honest Communication, Discipline, Team involvement, Attitude, Moment Selection, Encouragement, Foundation, Dreaming, Preparation and always adapting. 

Under Sir Alex’s management Manchester United became a force of European Football and set the benchmark for modern day football clubs. 

Discipline: Everyone in your company needs to have a focused disciplined approach
Team: No one is more important than anyone else - it is about the team
Honesty: Have open and honest discussions with under performing members. 
Attitude: You want your staff to be engaged - they will drive your business forward
Moments: In big moments you want your team to step up and take a shot
Encouragement: You want every person in your company to keep their personality in the company

Link to Harvard Business Report: https://hbr.org/2013/10/fergusons-formula

https://www.gsb.stanford.edu/insights/five-lessons-leadership-manchester-uniteds-former-manager
https://www.theguardian.com/football/2012/dec/19/alex-ferguson-secrets-harvard-academics
https://hbr.org/2013/10/fergusons-formula