Almost no matter who you ask—marketing tops the list of priorities for women business owners. This episode focuses on specific, effective marketing tactics women business owners (or anyone else for that matter) can use to energize new startups, and breathe new life into existing businesses. This is a 10-day preview of a 40-Day Survive to Five Campaign, which is presented in the book Startup Savvy: Optimizing Small Business Survival and Success, by Aundrea Y. Wilcox.
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