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Swenk Today: The Digital Marketing Agency Show

Jason Swenk

Swenk Today: The Digital Marketing Agency Show

A daily Business, Management, Marketing and Education podcast
Good podcast? Give it some love!
Swenk Today: The Digital Marketing Agency Show

Jason Swenk

Swenk Today: The Digital Marketing Agency Show

Episodes
Swenk Today: The Digital Marketing Agency Show

Jason Swenk

Swenk Today: The Digital Marketing Agency Show

A daily Business, Management, Marketing and Education podcast
Good podcast? Give it some love!
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Episodes of Swenk Today

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Is pride standing your way of growing your agency? It's easy to get in your own way sometimes as an entrepreneur. I had something in my personal life that made me step back and reflect on this lesson. In this video, I'll talk about progress vs.
Is your agency tone deaf? I am seeing agencies handle this pandemic and economy crash in one of two ways. They have either stopped selling because they feel it's insensitive or futile. Or, they are tone deaf and not listening to the actual need
How can agencies help clients who are shut down right now during coronavirus? How can agencies pivot to thrive during this downturn economy? This episode is a spotlight on Alyssa Ege, Sail Away Marketing - helping dental practices during the cu
Can you grow your agency during a recession? What should you do to make sure your agency survives a downturn in the economy? How can you flip current conditions to benefit your business? In this video, I'll talk about how you can grow your agen
Timing is everything. And the theme of this video is all about what is holding back your new ideas from coming to fruition. I just watched a documentary on a company that I'd never heard of because of bad timing. But as it turns out this compan
Just keep swimming. This video is some business advice that I think will benefit any agency owner, and it's something we all know but easily forget. It's actually something my 9-year-old son just reminded me of at his first swim meet. At the st
What's the #1 strategy for digital agency growth in 2020? How can you make big things happen in the coming year? Plus, I've got a big announcement surrounding my own content creation. I'll tell you all about it in this video. Podcasting! Hopefu
Why is it so important to know and understand your audience? Well for starters, when your prospects feel understood they are more likely to trust you and want to do business with you. Now, a lot of you who've been following me for a long time a
Do you need to win agency awards to grow your agency? Will winning awards actually land you more clients? In this video, I'll share my feeling on awards and how my opinion has changed over the years. I have told the story before, but in 20 year
What is your digital agency worth today? What could you sell your agency for? Honestly, it's worth whatever someone is willing to pay for it. And a lot of it depends on where you're at within your agency. Allow me to explain... A while ago I pu
Is your agency business starting to plateau or even have a backslide? Are you second-guessing yourself? Are you worried this is where your agency is going to peak? These thoughts can be scary but in this video, I'm going to talk about what you
Are you running your agency with broken parts? I know many of us are thrown into agency life without structure or systems in place. It's a lot like riding a mountain bike without a seat. (Yes, I actually saw someone doing this!) In this video,
Are you the leader or the a$$hole? I heard an analogy recently that made me think of how some people are running their agency and I'm going to share it in this video. Think about monkeys climbing up a rope... Now, if you're a monkey on the rope
Do you avoid confrontation? Do you run from conflicts at your agency? Yes, most of us do. But if you're like the company I'm about to describe it could be costing you a ton of money and business. In this video, I'll demonstrate why you need to
Are you creating content with the intent to sell? What about your funnels? Are giving your audience your best stuff or are you just selling? In this video, I'm going to talk about committing to your audience I started this business to create a
This is goodbye. That's right, I'm saying farewell. (For now, that is :) It will probably come as no surprise to many of you that I've been building a house in Durango, CO for the last few months. And the goal was always to take off Summer 2019
If your digital agency is under $500,000 in revenue, here are the mistakes you're probably making that are holding you back. I worked with tons of agencies big and small. And, of the smaller ones, I'm seeing three common mistakes they're making
Do you think you're the best in the world? You should! You've got to believe in yourself because if you don't know one else will! Now, I don't want this to sound cocky because I am a very humble person myself. But I do think that you have to st
I quit and I want you to quit too. I also want you to teach your team to quit too. I know it sounds crazy. But I QUIT. OK, OK... I am not actually going "quit" - allow me to explain. In order to be the best and accomplish everything you want to
What are the three things you need in order to be successful? I just had a lot of my mastermind members come to a live workshop and retreat and here's one big takeaway from it that I think everyone can benefit from. We spent two days going over
What are the two things you can send to a prospect that closes the deal with new prospects? Competition is tough but by sending these two types of videos to your prospects you will close more deals and set your agency apart from every other age
What things should you automate in your agency? What should you NOT automate? With technology being what it is today it's very easy to want to automate as much as possible. But just because you can do something doesn't always mean you should. W
Should you merge with a bigger agency because you lack the confidence to go the long road? Honestly, no. Agency life is hard, but don't throw in the towel yet. Frustration happens daily and when an offer comes along it might be tempting to let
Wonder what the Godfather of Marketing thinks about the trajectory of the agency space? The one and only Seth Godin is on the show delivering massive value on everything from determining your value to the network effect to creating a line out y
What's the difference between building a business logo and building a brand? In this video, we'll talk about the differences and what you can do to make sure you're building your agency brand, instead of just a business. A business's logo is ju
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