The following article is a guest post written by Alexandra Yaverbaum (aka Sasha) and Dina Ramse from Dina Said So Studio and originally published on LinkedIn.

In light of the recent announcement that CMON have acquired some of Mythic Games’ projects, it brought into clear contrast just how well, (or indeed how poorly) these can be handled.  I have been involved in previous mergers and acquisitions and most recently worked with Naylor Games to help consider their communication during their acquisition of ITB's assets, which parallels the situation very closely.

Read the full article here: https://tabletopgamesblog.com/2024/04/16/naylor-games-vs-cmon-acquisition-pr-how-announcing-acquisitions-and-pr-affects-your-company-topic-discussion/

Useful Links

• Dina Said So Studio: https://www.dinasaidsostudio.com/
• original LinkedIn post: https://www.linkedin.com/pulse/naylor-games-vs-cmon-acquisition-pr-dinasaidsostudio-jabne/?trackingId=%2BPzH2uQg%2FX419uzbUU%2BQPQ%3D%3D
• CMON: https://www.cmon.com/
• Mythic Games: https://mythicgames.net/
• Naylor Games: https://naylorgames.com/
• Kickstater campaign for HEL: The Last Saga: https://www.kickstarter.com/projects/1162110258/hel-the-last-saga/posts/4014026
• Mythic Games' update: https://www.kickstarter.com/projects/1162110258/hel-the-last-saga/posts/4005539
• CMON press release: https://www.cmon.com/news/cmon-acquires-hel-the-last-saga-and-anastyr-ips-from-mythic-games
• Naylor Games press release: https://naylorgames.com/blogs/blog/naylor-games-buys-all-assets-of-itb-games-and-a-plan-for-saving-its-projects
• ITB Kickstarter update: https://www.kickstarter.com/projects/itbboardgames/crypt-x-a-narrative-puzzle-game/posts/3776703
• Alba project update: https://www.kickstarter.com/projects/itbboardgames/alba-an-open-world-adventure-book/posts/3776855

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