Tony Hawk is one of the most recognized Action Sports figures in the world. His impact on the sport of skateboarding itself is unmeasurable, and his personality and popularity has made him a household name. In this episode he joins us along with the Co-Founders of D/CAL, Ryan Maconochie and Adam Wilson for a discussion on creativity, innovation, risk-taking and authenticity. Join us as together they explore several lessons that marketers and brands can learn from the culture of skateboarding. 

Visit YouTube.com/TalksatGoogle to watch the video.