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#041: Oatly as a case-study for mindful environmentalism and greenwashing

#041: Oatly as a case-study for mindful environmentalism and greenwashing

Released Sunday, 20th June 2021
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#041: Oatly as a case-study for mindful environmentalism and greenwashing

#041: Oatly as a case-study for mindful environmentalism and greenwashing

#041: Oatly as a case-study for mindful environmentalism and greenwashing

#041: Oatly as a case-study for mindful environmentalism and greenwashing

Sunday, 20th June 2021
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If you haven't heard the news: Yeo's has sealed a S$30million deal with Oatly to produce its famous vegan milk right here in Singapore, for distribution within Asia. While this is amazing news for foreign investments, it also comes hot on the heels of Oatly's controversy of being associated with Blackstone Group, a private equity firm that has ties to deforestation in the Amazon forest. With this backlash, will Singaporeans still support Oatly in its Asian venture?

Also, it raises the question of greenwashing, a topic that's becoming a fast-growing concern amidst the advent of sustainability and environmental awareness.

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