TechMedia Podcast

A daily Business podcast

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TechMedia Podcast
TechMedia Podcast

Episodes

TechMedia Podcast

A daily Business podcast

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Episodes of TechMedia Podcast

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#ISUM15 Byte: Melanie Deziel, Native Ads that Work

Nov 21st, 2015 7m 37s

Melanie Deziel of Time, Inc. on Native Advertising. Are you the guy at the bar that only talks about yourself?

#ISUM15 Byte: Anne Gherini, Mobile Millennials

Nov 21st, 2015 9m 41s

Anne Gherini of StumbleUpon talks about reaching Millennials in the mobile age.

#ISUM15 Byte: Ben Averch, Building Enabling Systems with Big Data

Nov 21st, 2015 8m 11s

Ben Averch of Stanley Gibbons talks about making Big Data the gasoline that runs your marketing engine.

#ISUM15 Byte: Scott McNabb, The Amazing Convergence of MarTech and AdTech

Nov 21st, 2015 8m 16s

Scott McNabb from Oracle Marketing Cloud talks about the tools CMO's need to tie their work to the revenue it generates.

#ISUM15 Byte: Aziz Hasan, Bringing together Marketing and Design for the Perfect User Experience

Nov 21st, 2015 7m 40s

Aziz Hasan of Refinery29 joins BJ for a fun talk about chicken and waffles, and an interesting look into designing for a better user experience.

#ISUM15 Byte: Justine Jordan, Making Email Awesome!

Nov 20th, 2015 6m 32s

Justine Jordan of Litmus reminds us of the power of email marketing done well.

#ISUM15 Byte: Geoffrey Colon on Podcasting and Disruptive Content Marketing

Nov 19th, 2015 12m 55s

Geoffrey Colon of Microsoft is a fellow podcaster--we talk about podcasting as a platform and disruptive content.

#ISUM15 Byte: Marissa Coren, Creating Experiences at Uber

Nov 19th, 2015 5m 2s

Marissa Coren tells us how Uber uses content to create experiences and what it's like working for a company moving at the speed of life.

#ISUM15 Byte: Sarah Weise, Experience is in everything you do.

Nov 19th, 2015 7m 36s

From chicken & waffles to user interfaces without screens, Sara Weise from Booz Allen Hamilton gives us an entertaining look at UX design.

#ISUM15 Byte: Santosh Subramanyam, Globalization + Localization = “Glocalization”

Nov 19th, 2015 8m 54s

Santosh Subramanyam from Marriott International talks about marketing to local markets in a global economy.

#ISUM15 Byte: Alyssa Meritt, Wallet Wars: Loyalty, Payment and Beyond

Nov 19th, 2015 7m 48s

Alyssa schools us on the many great things marketers can do with digital wallets.

#ISUM15 Byte: Matthew Ruttley, Speaking Their Language Too

Nov 19th, 2015 6m 52s

Matthew Ruttley tells us about Multilingual Marketing: Data Science Secrets to Open Your Business to Global Customers.

#ISUM15 Byte: Michael Barber ... Email that doesn't suck!

Nov 18th, 2015 5m 52s

Michael Barber of Barber and Hewitt reminds us of the power of email marketing and gives advice for using data to do email the right way.

#ISUM15 Byte: Cliff Seal of Pardot on the Psychology of Content

Nov 18th, 2015 5m 15s

Cliff previews his talk by telling why a UX expert is giving a presentation about content. Plus, what he things may be a hot topic at Internet Summit.

#ISUM15: Rand Fishkin on Google's 2 Algorithm World

Nov 12th, 2015 19m 15s

Rand Fishkin of Moz talks about Google's two algorithm system, The Princess Bride, and why Content is NOT King! He'll be at Internet Summit for the Wednesday afternoon keynote.

#ISUM15: Behind the Scenes with Paige Pires de Almeida

Nov 11th, 2015 22m 15s

We go behind the scenes of Internet Summit 2015 with Paige Pires de Almeida. You'll learn how speakers are selected, the importance of the "hallway track", and how to choose your own adventure to get the most out of ISUM. We'll also preview fut

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