Buckle up ladies and gentleman, you'll be at the edge of your seat as you listen to the latest episode of The Abstrakt Podkast featuring Kevin Hopp, CEO of Hopp Consulting Group and host of The Sales Career Podcast.

In any company, everybody should be able to talk the talk. From SDRs to customer service reps to managers.

Think about it .... can your employees really tell the story of how the solution is valuable to the customers you serve?

In sales, that's the core of cold calling.

The person that is expected to tell the story about your company is the newest person in the door. So if you're a leader or founder, how do you pass that institutional knowledge down? Can you take all of that and boil it down to a sentence or two?

Kevin talks all about cold calling, SDRs, tech stack, and so much more.

Listen or watch all of our episodes on YouTube. From cold calling to defining sales territories to motivating employees, the Abstrakt Podkast allows you to immerse yourself with sales experts from around the industry to find out what has made them successful as they tell all with Greg, your host. Each episode they’ll discuss and dissect topics such as leadership, business growth, technology, sales strategies, prospecting, career progression, and so much more.