"Take the challenge of your life. Reach out to your goals. There is no limit to what you can achieve." - Lailah Gifty Akita

The basic foundation of conscious entrepreneurship is to always let your intuition have the last word. I write that with the caveat that you need to be in tune with your intuition and have cleared your energy to be able to have the discernment to be properly guided. Most of the most brilliant entrepreneurs I know were told at the beginning of their journeys that they were nuts to pursue the path they set out on, but they had that gentle feeling inside nudging them along despite all external aspect pointing towards failure (whatever that means anyway!). For the purpose of this article and the attached podcast, I am focusing on four areas:

• Business idea/planning
• Establish and build up resources (finance, supply lines, communities, etc.)
• Launch
• Manage and operate the business

Business Idea/Planning

Have you ever asked yourself, "Where is this idea coming from?", when you have a bright insight or idea? I am not necessarily going to provide you with a answer to that question, scientific or otherwise, but rather my thoughts around it. However, I also want you to ask yourself that question and remain open to receiving what ever answer is out there for you. I don't believe in coincidences, I believe in vibrational matches. When everything is vibrating at the perfect frequency for something to materialise, being it an idea, chance meeting, or anything else, it happens. This is why the idea comes to you, and I mean that literally, you are a vibrational match for that idea to be attracted to you and to materialise within you. It is then up to you to run with it or let it go. 

This concept shows why it is critically important for us to constantly seek to become the optimal version of ourselves, so that we constantly grow and attract experiences that truly serves us. When we heal our core woundings we stop attracting the lessons we need to learn as they relate to the core woundings. Those lessons can cause us to experience poor flow and performance in our conscious entrepreneurship. 

Your motivations will often be tainted by your core woundings, conditioning  and programming. Hence, your awareness of these will dictate how "clean" your motivation is as you make decisions about your business plan. For example, if you are motivated by fear or lack, it will be reflected in how you go about trying to make your business successful and you have lessons show up in your business teaching you about those feelings and emotions, you will attract that which you hold as your core energy. There are no shortcuts in that work, you have to do it bottom up, inside out. 

In order for your to go the distance and succeed in your business, you need to resonate with the business and it's purpose, you need to be aligned. I like to look at this from a perspective of setting my Massive Transformative Purpose (MTP, source: Singularity Hub).

Every action I take or experience I have must then reflect or support my MTP, and the same with the business plan, the reason for any of the items you put in your plan can be explained with a link back to the MTP.

Intuition is an internal experience and is linked to the heart. Conscious entrepreneurship is very much about the heart and not the mind. The mind only concerns itself with external validation and is often at odds with your intuition. Go with your heart first and then see if the mind agrees, if it doesn't, check your motivation and discernment. 

We are in pursuit of balance and equilibrium, and if you don't feel that in the long run, you need to check in with yourself and see where the imbalance is....