In this enlightening episode of The Anonymous Marketer, host Kirsti Lang dives into the world of freelance marketing with Anna Burgess Yang, a renowned freelance Fintech and Product-Led Content Writer. Anna shares her transition from a corporate role to freelancing, emphasizing the importance of networking, especially on platforms like LinkedIn. She highlights the significance of building a personal brand and online presence before fully committing to freelance work.

Anna discusses the intricacies of freelance pricing strategies and contract management, providing valuable insights for aspiring freelancers. She stresses the importance of treating freelancing as a business, focusing on sales, project management, and client relations. Additionally, Anna offers practical advice on navigating challenging conversations about pricing and payment, underscoring the need for clear communication and assertiveness in these discussions.

This episode offers a realistic and comprehensive overview of freelancing, equipping listeners with the knowledge to embark on or enhance their freelance journeys.