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Ryan Cummings: Carving Out a Specific Niche

Ryan Cummings: Carving Out a Specific Niche

Released Tuesday, 21st January 2020
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Ryan Cummings: Carving Out a Specific Niche

Ryan Cummings: Carving Out a Specific Niche

Ryan Cummings: Carving Out a Specific Niche

Ryan Cummings: Carving Out a Specific Niche

Tuesday, 21st January 2020
Good episode? Give it some love!
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Be present. Be patient. Be content with where you are today.

That might not sound like the typical frame of mind for a startup founder, but that mindset has allowed Ryan Cummings to create and grow a very specific niche that perfectly solves his customer's problem.

After adopting his dog Rigsby and trying everything he could to bring him back to health after months in a shelter, Ryan took a look at the food available for Rigsby and decided if processed food isn't good for humans, it can't be good for dogs either. After building Rigsby's health with a whole new diet, Ryan slowly started building his company, The Bones & Co. through word of mouth. He's gone from delivering hand-packed foam containers of his raw, ketogenic dog food to caring pet parents all over Austin, to now having his products carried in over 30 states across the US.

Join us for this conversation where we discuss the power of slow growth, why selling in the farmer's market might be the most valuable thing you do for your growing brand, and keeping your mental health as an entrepreneur.

Complete transcript and show notes at https://barcodestartup.com/podcast

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