In this insightful episode, I dive into the art of marketing, challenging the common fear of getting too specific. Join me as I explore why honing in on personal and precise messaging can be far more effective than broad, generic appeals. At it

The Black Marketing Guy | The Photo Editing Princess

Mar 14th, 2024 6m 30s

Just a quick thought as I'm still recovering from a cold. Wanted to give my take on the recent photogate and how businesses and brands can learn from this.3 big tips: Authenticity, Community and Storytelling

The Black Marketing Guy | We're Wrong About The Algorithm: Reesa Teesa

Feb 29th, 2024 16m 22s

Recently Reesa Tessa went viral on TikTok breaking all the rules we think we know about the type of content that works on that platform.I break down why I think the content went viral and what we can learn from it.

The Black Marketing Guy | Valentines Rant, Not Every Moment Is For You

Feb 26th, 2024 3m 11s

Quick thoughts, In this episode I discuss the trend of brands and agencies jumping on the bandwagon of every big calendar moment. Let's stop doing that, lean into your brand, and jump in only when it aligns.

The Black Marketing Guy | B2B Marketing is Dead

Feb 24th, 2024 14m 29s

B2B marketing is Dead!!! Hear me out! In this episode I lay out some of my thoughts about the state of B2B marketing and 3 things I think will be a real win for marketers, agencies, and brands.

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