This podcast episode features an in-depth conversation with Ying Liu CEO of BlueLake Packaging, a seasoned expert in hardware product development and the sustainable packaging industry. Drawing from her extensive experience, including building Apple's supply chain infrastructure in China, Ying shares valuable insights on

• outsourcing vs. insourcing,
• establishing strong supplier relationships,
• the importance of quality in product development,
• the challenges of scaling production and
• the critical role of sustainability in manufacturing.

Ying emphasizes the need for financial prudence, leveraging community support, and the importance of assembling a competent team. Through practical advice and personal anecdotes, this episode offers hardware entrepreneurs a comprehensive guide on bringing their innovative ideas to market, maintaining high standards of quality, and making sustainable choices in their manufacturing processes.

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Music by: Tom Stoke (in addition to royalty-free music provided by Descript)

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