Many small business owners, both online and offline  don't fully appreciate the power and value of good public relations (PR).    Properly used PR can leverage the results of any advertising effort many times over.   Good PR can literally be worth more than millions  of dollars in advertising.   Please join me as I interview PR expert, Tatyana Gann on what you MUST know about PR, even if your business is operated on a shoestring budget.   This powerful interview will have you viewing PR in an entirely different light.     Find out more about Tatyana at: http://tatyanagann.com/