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The Business Survival Guide: Your Small Business, Marketing, Human Behavior, and Motivation Questions Answered

Scott McFall

The Business Survival Guide: Your Small Business, Marketing, Human Behavior, and Motivation Questions Answered

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
The Business Survival Guide: Your Small Business, Marketing, Human Behavior, and Motivation Questions Answered

Scott McFall

The Business Survival Guide: Your Small Business, Marketing, Human Behavior, and Motivation Questions Answered

Episodes
The Business Survival Guide: Your Small Business, Marketing, Human Behavior, and Motivation Questions Answered

Scott McFall

The Business Survival Guide: Your Small Business, Marketing, Human Behavior, and Motivation Questions Answered

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
Rate Podcast

Episodes of The Business Survival Guide

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Take this seriously and you will save yourself time, money, and bottles and bottles of TUMS (stress ulcers!). Your credibility with your clients starts before you ever talk with them. It starts with your marketing materials. It starts with what
Today we have an inside look into a consulting call with some of my students. These are people who have decided real, honest, direct feedback is better than failing in their businesses. You'll hear stories of success and failure, stories of how
Learn big money mistakes to avoid and how to prevent theft in your business. Here with Shannon today! Talking about her work as an accounting analyst and chief finance officer and what she’s seen in record keeping and also dealing with employee
GET YOUR FINANCE QUESTIONS ANSWERED I will be the first person to tell you that money management doesn’t come naturally to me. I’ve had to learn a lot of hacks to make my brain work with it. The first thing you’ve got to do with your money is
How can you get more satisfied customers and raving fans of your product or service? Well that's easy: set their expectations with your marketing and advertising so that you deliver and over-deliver on what they actually expect. Even if you wer
Events and seminars are a remarkably valuable service to provide for your current and potential clients. When you teach useful material you quickly build a know-like-trust factor with people—so they're more likely to buy from you. So we agree t
Even though "productivity tips" and "how to stop procrastination" is covered exhaustively, I keep getting requests to cover it. There certainly are steps you can take, but the most important thing to do is to break your pattern of becoming over
Want more customers in 2017? There's a specific way you can craft your messaging to be ultra effective and the beginning of the year is the perfect time to start your planning. Our question today is "How do I get more customers in the door in 2
Last week we hosted a conference call instead of recording the podcast because of technical difficulties (go subscribe so you'll know if that happens again). Today we're going over some of the questions that came up on that call. One of the que
When you start out as a business owner or consultant, you're excited about any work or any client that comes your way. We've all been there—and most of us eventually learn better. We've all at least regretted working with a client, and at worst
Question: In businesses where employees frequently call in sick and everyone else has to pick up the slack, what can managers and other employees do to fix the culture?  Bluntly, the employees who are not the problem are best off pretending the
Rely too heavily on word of mouth? Do you get results, but struggle to get clients?   We'll get into why it's so important to learn to advertise, why word of mouth isn't always your friend, and how being embarrassed actually led me into an exce
This is the last episode in our Entrepreneurship Bootcamp series. From here on out the podcast will be all about your questions. Submit your questions at TheBusinessSurvivalGuide.com so we can get you an answer to the specific issues you're dea
Have a difficult challenge? Submit a question for the podcast. There's no way to manage time. It's going. You can't stop it. The real issue is that when you're working for yourself sometimes you "just don't feel like it." Imagine a 3 year old p
Sibling rivalry, spousal jealousy, overprotective people—we'll get into all of that today. It's time to look at the parts of running a business that most people sweep under the rug. It's a big mess, but we'll get into it today and really dive i
I've been doing this a long time. Running my own businesses, helping other people grow to million dollar businesses, and seeing people make the same mistakes over and over. If you're smart, you can learn from the mistakes of others. Not everyo
Take a moment and think about your future. Imagine the life you want to live and imagine the successful business (or businesses) you'll create. This episode is part of our Entrepreneurial Bootcamp series. It's designed to equip you with mantras
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