Not sure how to optimize your LinkedIn profile?
Is it worth it to optimize your LinkedIn profile? 

If you’re asking either of these two questions, perhaps you have already tried to update your LinkedIn profile but it doesn’t seem to be helping. Many people know they should be using LinkedIn but aren’t actually sure what it means to optimize their profiles, so we’ll explore some impactful and easy items today. 

In this episode of The Career Rx we’ll discuss:

• Where and how to place keywords to boost your relevance 
• Finding and reviewing your privacy settings
• Ways to strengthen your network connections and engagement

Today we are talking about underappreciated, under-implemented, and completely overlooked ways of optimizing your LinkedIn profile when you're either looking for your next job opportunity, or looking to change industries entirely and do something new.

In this Episode: 

[3:30] Use these three parts of your profile strategically
[7:00] If no one is checking you out, this might be why
[12:15] How to find and build your network with the right people
[14:08] How to engage in a way that gets results 
[18:00] Worried about your current employer or colleagues?

Links and Resources: 

The Branding Rx - 18 hours of CME, mastering digital strategies for advancing your career, building your business, and growing your professional brand

Industry Insider - 12 hours of CME, learn exactly how to land a rewarding nonclinical career without a new degree, special connections, prior experience, or a pay cut

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