Ever thought about writing a book? My company is a perfect example of a successful book launch.

The Ultimate Sales Machine has continued to sell books over 11 years after Chet Holmes has passed.

I’m headed to Italy tomorrow to celebrate the 16th language the book has been translated into.

That is a real legacy.

Have you wanted to create a legacy that lives far beyond your years?

It was the greatest gift Chet could have given to everyone in the company that carried on without him.

Penguin, the publisher of the book, asked me for SEVEN YEARS to create a new edition of the book.

I told them no, over and over again.

Until I finally agreed. But it took me 4 years to write the additional 100 pages that were updated in the new edition. I wanted as close to perfection as I could muster.

I know many of you have years of experience, a breath of knowledge that is worthy of a book, and some of you have even written one and it’s just sitting there…

Whether you’re about to release your book, or thinking about it, you HAVE TO watch this episode about the 5 ways to RUIN your book launch.

Each one of these could jeopardize your book launch and sabotage all your hard work.

And I know how hard it is to put something like this together, you should do it right.

Actually if you’re launching anything, a new product, a new feature, a new service, follow these steps and you will exponentially improve your results.

It's been just over a year since The Ultimate Sales Machine's latest edition hit the bestseller list.

Looking back, there were invaluable lessons I wish I had known leading up to the release.

Fortunately, I was also lucky enough to have gotten a wealth of advice that has been instrumental in our success.

I'm pulling back the curtain to give you an insider's look at our process—what worked, what didn't, and the pivotal lessons we learned along the way.

Whether you're an aspiring business leader or someone with dreams of transforming your knowledge and insights into a compelling book, this episode is a must see!

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