How She's Adding The Belgian Waffle To The American Diet...and 8,400+ stores with Anouck Gotlib, CEO of Belgian Boys
How She's Adding The Belgian Waffle To The American Diet...and 8,400+ stores with Anouck Gotlib, CEO of Belgian Boys
How She's Adding The Belgian Waffle To The American Diet...and 8,400+ stores with Anouck Gotlib, CEO of Belgian Boys
She leads the day-to-day operations and long-term strategy for Belgian Boys and is bringing European treats like Belgian waffles, brioche french toast, crepes, and other delicious delights to the American home. They are now in over 8,400 stores including Walmart, Target, Whole Foods.
Thank you to our partner Propeller Industries
Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.
We discuss:
• Anouck’s journey from fashion to joining her husband in starting a food CPG company
• How they first got into retail
• What it was like years of bootstrapping
• How they landed KIND snacks founder Daniel Lubetzky’s venture firm Camino Partners as investors
• Why they pivoted from frozen food to refrigerator food and much more.
From The Podcast
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place.Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech subscription.Mike also interviews founders that are building some of the most disruptive consumer facing companies in the world. The conversation usually includes the insight the founder discovered, fundraising strategy, and the pitch.This podcast also includes bonus episodes. Each bonus episode dives into a particular subject that might not have to due with the fundraise or venture capital, but still would be helpful to founders. For example, a bonus episode on brand strategy or how to construct a board of directors. All bonus episodes will be clearly labeled.For all episodes, please visit www.theconsumervc.com. For updates, you can follow @mikegelb on Twitter.Join Podchaser to...
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