Today, Reina and Chrisina are joined today by Cara Chace, who is a Pinterest Marketing and Squarespace design expert. Cara is sharing all about Pinterest and how it can be used in your business. At the beginning of the episode, Cara shares how she got started in the creative industry and how she has niched her business down into Pinterest. We learn about why we should be using Pinterest as business owners and learn what a promoted pin is. Towards the end of the episode we hear how to start with Pinterest and what some of the best practices are for the platform!

Main Takeaways:

• How Cara got started + where her business is now [0:01:53]
• Why Pinterest should be a priority in your business [0:08:19]
• What promoted pins are  + why you should use them [0:15:30]
• What a "tripwire" is [0:23:18]
• Where to start with Pinterest [0:25:09]
• How to create keyword optimized descriptions + best practices [0:27:24]
• What the most important things are for Pinterest [0:33:43]

“Keywords get you found, graphics get you clicked.”— Cara Chace

Show Notes: