What You'll Learn In This Episode of The CRM Sushi Podcast...

• Sales engagement with a B2B database rolled into one platform
• All data is B2B email
• Helps you find great leads
• 44% of salespeople only follow-up once
• Autoklose helps you automate your follow-up with qualified leads
• InfoUSA or Discover.org
• Connects to your own ESP—GMail, Outlook—and sends on your behalf
• 150-250 per day is his recommended sweet spot for outreach
• They allow up to 500 per day
• Run many different campaigns that run automatically and stops automatically when the prospect replies
• Dashboard updates every 5 minutes
• Four simple steps to launch a Campaign
• He includes weekends when he's reaching out to C-Level executives but not managers
• Cold outreach cadence of 3-4 days is good in the beginning
• Scans email for SPAM content
• Embed video with Vidyard
• Sequence stops when actions are taken
• A/B split test
• Everything is BCC'd back to your CRM so it's tracked
• Send short emails of 50-75 words
• Personalization is key
• They are Google-approved by passing an expensive Google audit
• Building cadences for every industry (free tool)
• Offers content and cadence building as a service
• On-boarding and training now part of all new accounts
• Free support
• 14-day free trial