Welcome to "The Dark Side of Entrepreneurship," formerly known as Brand Identity Design, an Award-Winning Business Podcast hosted by Jaison Thomas. Our podcast aims to educate and empower entrepreneurs by sharing ideas and strategies for overcoming challenges in their businesses. Each episode features interviews with high-level business executives who generously share their personal and professional experiences. Our show is not your typical boring business talk show - we infuse humor and personality into every episode for an enjoyable and informative listening experience.