In this episode we answer a listener question about Style Guides relating to website development. 
Style Guides have been used in marketing and mass communication for decades for everything from Journalism standards (such as the Chicago Manual of Style or the AP Style Book), to writing term papers, to determining professional standards for creative marketing project development such as digital marketing efforts. They cover everything from how you write, who your consumer is, how your company website should look, "feel," and function. To really get the full scoop be sure to listen to this episode.
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