In this episode of The Digital Marketing Minute, we talk about how to optimize your digital presence by looking into your users' experience. We also discuss:

- One of the worst outcomes that can occur on your digital presence, and why this tends to happen.

- What to do to avoid this problem, and furthermore, to increase the likelihood that what we really do want to happen takes place.

- How to take advantage of "strangers," who will let us know about their experience with our online presence.

- What to do once we receive this feedback.

Listen to more episodes at: http://DigitalMarketingMinute.net