Veteran, new and aspiring executives need methods to be successful in their organization. There are 1000s of leadership podcasts, videos, blogs, and articles but few authors address what to do or how to do it.

We have witnessed many executives who are efficient (doing things right), but few executives are effective (doing the right things). We believe this is misguided and aim to remedy the shortfall with executives.

This is the 45th episode of the Effective Executive podcast. In this episode, Tripp Babbitt looks at an organizations inability to proactively innovate - a necessary endeavor for future revenue. Download our Effective Executive Starter Kit.