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In today's world, where anyone can hop up on a camera and create content, authenticity is critical to stand out, and you can't hide or fake it. It is hard to be authentic when you're not doing something that you love, care about, or that will help the younger you. You have to focus on what matters to you to find your path, master it and build your authority in your space. Understanding that your audience needs to get value from your creation and providing it gives you a reason to be persistent. You have to combine your heart and head together to thrive. Success is a process that is unique to you. If you continuously shoot the shots, you will refine yourself naturally. 

Join the conversation with Evan Carmichael and Eddie Pinero as they share how to cultivate authenticity in your content, find your unique path, master it, and provide value to make an impact that lives beyond you. Evan and Eddie are in public speaking, crushing it on YouTube, and they motivate millions of people every month. 

Tune in!

During this episode, you will learn about;

[00:01] Episode intro and a bit about Evan Carmichael and Eddie Pinero

[01:02] Evan and Eddie’s backstory and how they got into the game

[03:58] Doing something you’re passionate about and also valuable to others

[07:30] How to cultivate authenticity in your message 

[10:25] The Spotify evolution and the strategy for success

[15:28] Creating quantity Vs. quantity content and building your authority

[22:43] Being prepared and choosing your words when you create content 

[26:47] Getting nervous and how Eddie navigates through it in his path

[30:40] Using content at scale to reach more people and make more impact

[32:44] Learning how to say NO to become purpose-driven 

[42:23] Shifting your perspective around money and NFTs

[50:23] Leveraging NFT to provide value and make money in your business

[59:58] What to pay attention to when creating your YouTube thumbnail 

[01:07:30] How comedians approach the content creation game to make it catchy 

[01:10:03] Evan and Eddie’s content creation strategy 

[01:14:46] Experimenting with your path and hanging out with people in the game

[01:16:53] Quantity creates quality; create content, learn from it

[01:20:21] Evan’s music and his process of content creation 

[01:25:04] Evan and Eddie’s turning point from creation to business

[01:28:20] Ending the show

Notable Quotes 

• More often than not, our purpose comes from our pain.
• When you focus on things that revolve around your purpose, dismissing things that don’t align becomes easier.
• You have to combine your heart and head together if you want to succeed.

Connect With Evan and Eddie:

Website:  https://www.yourworldwithin.com/

YouTube: https://www.youtube.com/@Yourworldwithin/about

Thank you for listening

The Elevated Brand is about helping you remove obstacles and excuses so you can help more people realize they deserve more. Below are links to tools that can help you impact more lives and make money while you do it.

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